Globalization in iGaming Business: Opportunities for Expansion


Video games and real money casinos were associated with some negative connotations a few years ago. At best, the players were stereotyped as nerds and at worst as slackers.

However, attitudes toward video games have changed, and we now recognize their benefits. This change in perspective has led to more people participating in the community and culture.

A large part of this change can be attributed to the phenomenon of globalization, in which industries and organizations have expanded into international markets.

All ultra-successful companies and industries are global, simply because they recognize the need for it for their sustainability. Further, the internet and social media have made it easier for us to connect with people all over the world.

Modern technology paved the way for iGaming expansion to take place, and globalization is its modern manifestation. Hopefully, this trend will continue since it’s best for the iGaming community and world.

iGaming Expansion: Why It’s Important

A stigmatized industry became a global phenomenon overnight. This is partly due to globalization. Based on the expansion of casino games’ reach, their popularity has increased worldwide over time.

The iGaming industry’s globalization had an impact on economic growth, as evidenced, among other things, by the sector’s explosive growth. This industry has also made a sizable impact on the GDP of many nations and the casino industry has been a significant factor in promoting travel in many regions across the globe.

Casinos frequently draw tourists because they are situated in popular tourist areas. Many countries rely heavily on the casino industry to generate revenue from the tourism industry.

Its economic impact goes beyond the direct benefits and also stimulates other industries, which indirectly benefits the economy. Numerous sectors of the economy receive direct and indirect benefits from the industry.

Further, the industry is likely to promote infrastructure investment and stimulate other industries also.

Internet and New Democracy: Casino Industry Effects

New casino sites were established in 2021, marking the most significant shift in gambling patterns worldwide. As of now, this year has been extraordinarily fruitful for the business, due to the internet, which has been the core influencer for the past thirty years.

Players can now find the best casino sites easier than ever before. As a result of globalization and a lack of physical space, online and real money casinos have emerged. 

The number of gambling establishments has mushroomed throughout Asia-Pacific, from Australia to New Zealand, South Korea to the Philippines, and Macau. In these areas, building casinos has become an extremely profitable business.

European island nation Malta became the hub of online gambling on the continent. Due to its low business rates, Malta attracted businesses to its shores, creating the Malta Gaming Authority to grant licenses and supervise the industry. MGA licenses are among the most highly sought-after by new casino machinists around the world.

The number of new internet casinos has grown in the United States as well as Canada. In the North American market, which is only partially regulated, the newest casinos (and gaming companies in general) are well-positioned to thrive. 

The Asia Pacific region accounted for 31.9% of the overall online gambling market in 2020. Then came Western Europe, followed by the rest of the world. According to forecasts, the fastest-growing regions for online gambling will be Western Europe and the Asia Pacific, with CAGRs of 10.83% and 10.81%, respectively. Following these markets are South America, and the Middle East, where CAGRs are predicted to be 10.7% and 10.5%.

The Future of Globalized Gambling

There can be no doubt that the iGaming industry has undergone a profound change in the last few years, with power shifting from the United States to Asia-Pacific. American major brands strive to stay ahead of the globalization of iGaming to prevent clients from leaving for the overseas market. In addition, they are loosening restrictions on sports betting.

More players than ever are participating in betting activities following the launch of internet casinos. It is therefore expected that within a few years, the global gaming market will exceed $565 billion.

It is predicted that most of the variables driving development will continue. There are several factors to consider, including, but not limited to:

  • Global mobility is becoming more prevalent;
  • Possession of a mobile phone and access to the Internet;
  • Expansion of the market;
  • Gambling engagement among females.

It is expected that a rise in regulation will be a limiting factor. The government seeks to capitalize on both the financial potential of iGaming and its potential for creating jobs.

As the gambling industry has globalized, it has become more competitive and more diverse in terms of nationalities and age. Furthermore, it has dismantled gender boundaries as well.

Although video games used to be primarily a male-dominated sector, women now make up a substantial portion of gamers globally. Depending on the nation, women account for between a third and half of the total number of players.

As a result of the continuous trend of globalization in the 20th and 21st centuries, society has undergone fundamental changes. There has never been a time when the universe was more interconnected and linked than it is today.

Developing economies are benefiting from international trade deals, political alliances, and advances in transport and communications. This universal civilization would not be possible without the internet.