Custom branding and printing options for your disposable food tray can provide a cost-effective and eye-catching way to promote your business and enhance your customers’ overall experience.
Here is a guide to help you understand the different options available and how to choose the right one for your business.
Table of Contents
What Food Trays Are on the Market?
First, it’s important to understand the different types of disposable food trays that are available. The most common types include foam, paper, and plastic trays. Each material has its own unique properties and benefits.
Foam trays are lightweight, durable, and provide excellent insulation for hot foods. Paper trays are eco-friendly and biodegradable but may not be as durable as foam or plastic trays. Plastic trays are durable and easy to clean but may not be as environmentally friendly as paper trays.
Once you have selected the type of tray that best suits your business, you can choose from a variety of custom branding and printing options.
Custom Logos and Designs
You can use your business logo or a specific design printed directly onto the tray. This is a great way to promote your brand and make your business stand out. Branding needs to be memorable and makes you stand out from the crowd.
Custom Colours, Sizes and Labelling
You can choose from a variety of colours to match your brand or add a pop of colour to your trays. Some companies offer custom sizing options to fit your specific needs. You can have your trays packaged in custom bags or boxes to further promote your brand.
You can have your trays labelled with ingredient lists, nutritional information, or other important information to meet regulatory requirements.
Who Is Your Target Audience?
When choosing custom branding and printing options for your disposable food trays, it’s important to consider your target audience and the overall image you want to convey.
For example, if you’re targeting an eco-conscious audience, paper trays with custom green branding may be a good choice. If you want to promote your brand and make a bold statement, custom-coloured plastic trays with your logo may be the way to go.
How Does It Look?
Another important consideration is the quality of the printing and branding. Be sure to choose a company that uses high-quality printing methods and materials to ensure that your branding and designs will last and look good for the life of the tray.
Time and Money
It’s also important to consider the cost of custom branding and printing options. Some options may be more expensive than others, so be sure to balance the cost with the benefits that the option provides.
Finally, consider the lead time required to receive your custom-branded trays. Some companies may take longer than others to produce and deliver your trays, so be sure to plan accordingly.
Make Your Food Trays Speak for Your Business
By understanding the different types of trays available, and the various custom branding and printing options, you can choose the right options for your business and your target audience.
Be sure to consider the quality, cost, and lead time required for the options you choose.